Formula —

FOR RED SHADES use the tint

WITHOUT LADY CLAIROL Formula —

One bottle ( ¾ oz.) RED One bottle ( ¾ oz.) RED

Fashion Haircolor.

One bottle ( ¾ oz.)

Lady Clairol. 3oz. ¾ oz. Clairoxide or

Clairoxideor

Pure White

Creme Developer Creme Developer

One bottle ( ¾ oz.) RED One bottle ( ¾ oz.) RED

Fashion Haircolor.

One bottle ( ¾ oz.)

Lady Clairol. 3 oz. ¾ oz. Clairoxide or

Clairoxideor

Pure White

Creme Developer Creme Developer gives a light bright orange red shade gives the brightest red shade gives a light delicate orange red tone gives the brightest red shade

gives a light red shade

gives a brighter medium red shade

gives a light delicate pink-red tone

gives a medium red shade

gives a deep bright red shade

gives a light delicate red tone

gives a deep red shade

NOTE: Greater variations with these four RED shades can be achieved by changing proportions of the RED color and Lady Clairol. Using more Lady Clairol and less RED color in the mixture gives a lighter shade of red.

When the hair has lightened half as much as the final color de­ sired, apply the mixture to the root area.

3. Rinse and shampoo after the hair has lightened enough and the color has developed sufficiently.

Retouch.

• Apply the mixture to the re-growth area and allow it to develop un­
  til the test strand shows roots have lightened sufficiently.
• Comb the balance of the mixture through the entire head.
• Test for color.
• Rinse and shampoo with Clairol Shampoo for Bleached and Toned
  Hair.

For Porous Ends.

1. Mix the following:

½ bottle of Red Fashion Color

½ bottle of Lady Clairol

3 oz. Clairoxide or Pure White Creme Developer

• Apply to the root area and allow to develop until it is almost light
  enough.
• Add the rest of the Red coloring (without Lady Clairol) and an
  equal amount of Clairoxide or Pure White Creme Developer to
  whatever mixture is left. This will increase the coloring action.
• Work through by combing or applying as a soap cap.
• Allow to develop until color is even throughout.
• Rinse and shampoo with Clairol Shampoo for Bleached and Toned
  Hair.

AS A TINT ON PRE-BLEACHED BUT NOT HIGHLY BLEACHED HAIR

For a light red shade:

¾ oz. Red Fashion Color

¾ oz. Lady Clairol

3 oz. Clairoxide or Pure White Creme Developer For a deep red color:

¾ oz. Red Fashion Color

¾ oz. Clairoxide or Pure White Creme Developer

Virgin Hair.

• Pre-bleach the hair using Neutral Clairolite or Lady Clairol
  Whipped Creme Hair Lightener. When the hair is lightened suf­
  ficiently, shampoo, rinse and towel dry.
• Apply color mixture to ¾ of the strand, omitting the ends.
• Start taking strand tests for color after 5 minutes of development.

RED FASHION COLORS on NATURAL HAIR for a RETOUCH

I. Section hair into four equal parts.

2. Apply with brush or applicator to roots only. Allow to develop. Comb through ¾ of shaft. Work balance through ends like a soap cap.

3. Test to see if color is even throughout. Then rinse and sham­ poo.

• Work balance of mixture through the ends as soon as color hat.
  begun to develop.
• Test again for color.
• Rinse and shampoo when color is even from scalp to ends.

Retouch.

• Pre-bleach new growth only. Shampoo, rinse and towel dry.
• Apply color mixture to roots and allow to develop until the test
  strand shows enough color at the roots.
• Blend by combing through ¾ of the shaft.
• Work the balance through the ends like a soap cap.
• Test for color.
• Rinse and shampoo when color is even throughout.